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About Popaya · est. 2017

Shaping tomorrow's digital frontiers — since 2017.

A multidisciplinary technology studio based in Mumbai, serving partners across North America, the UK, Europe and beyond — with 8+ years of end-to-end delivery on the clock.

Years Building
8+
Projects Shipped
200+
Practices
3
DIPP Registered
180150
Poojan Shah
Poojan Shah · photographed in Mumbai
Our story

Where we came from.

Popaya Technologies began on October 13, 2017, with a vision to reshape the digital landscape from the ground up — one customised solution at a time.

We started small, with a simple belief: every industry deserves software built for its own particular shape, not stretched from a template. From day one, that meant listening before building. Eight years later, that hasn't changed.

Today, Popaya is a multidisciplinary technology studio organised into three practices — Designs, Lab and Studio — covering product design, immersive technology and real-time experiences. We work with teams across North America, the UK and Europe, with extensive timezone overlap to keep the working hours genuinely shared.

Most of our partners are still with us 3+ years in. That's the metric we care about, and the bar we hold ourselves to on every new project.

"We optimise for renewal, not the first invoice."
— Poojan Shah, Founder
What we stand for

Purpose, mission, vision, goal.

The four sentences we keep on the wall.

Purpose

To be a leader in the creative industry by providing enhanced services, relationships and profitability.

Mission

To empower businesses with cutting-edge technology — fostering innovation, pushing boundaries, and giving our clients the tools they need to thrive.

Vision

A future where technology seamlessly integrates with the unique needs of diverse industries — unlocking new possibilities and enhancing user experiences.

Goal

To stay on top of the creative field and build a strong base of long-term partners.

How we operate

Six principles.

How we run a project — and what we expect of ourselves before anything ships.

  1. 01
    Listen first

    Listen first, build second

    Before any code, we want to understand the business. Most rework comes from skipping this step.

  2. 02
    On time

    Deliver on the date we wrote down

    We commit to dates in writing in week one — and structure delivery to keep them. 98% on-time across 200+ ships.

  3. 03
    Long-term

    Long-term partnership, not transactions

    We optimise for renewal, not the first invoice. Most relationships are 3+ years deep.

  4. 04
    Transparency

    Open by default

    Status, progress, decisions — kept in the open. You always know where the project stands.

  5. 05
    Adaptive

    Anticipate change

    Industries move. We design solutions and teams that can adapt without starting over.

  6. 06
    Senior

    Senior people on the work

    No bait-and-switch. The team you meet in week one is the team that ships.

Leadership

The people on the work.

No bait-and-switch. The leads you meet in week one are the leads who ship.

How we work

A four-step delivery rhythm.

01Listen

Discovery & alignment

A week of intake — goals, constraints, success metrics. Nothing gets built until the brief is sharp.

02Scope

Scope, team & dates

Fixed scope, fixed dates, in writing. The pod is named in week one and stays through delivery.

03Ship

Weekly demos, shared hours

Working software every week, in your timezone. No status decks. No surprises in week six.

04Sustain

Sustain & evolve

Most partners stay on a monthly retainer for evolution and support after first ship.

Where we are

Mumbai · India

204, Malwa, Patanwala Estate
LBS Marg, Ghatkopar (W)
Mumbai 400 086 · MH · India
Mon–Fri · 09:30 → 18:30 IST
Founded October 13, 2017DIPP — 180150